What I Do

Seasoned public relations and communications professional with over a decade of experience in the consumer & enterprise technologyvideo games, and entertainment sectors. Proven expertise in managing global PR campaigns, launching high-profile products, and driving brand awareness for leading tech companies. Skilled in creating compelling stories, securing media coverage, and managing multi-channel communication strategies. Strong background in event managementbrand development, and content creation across digital, broadcast, and print platforms.

Amazon’s Just Walk Out technology expands to Canada, enabling checkout-free shopping for Calgary and Toronto sports and entertainment fans

About Amazon Canada About 10 years ago, as our team set out to reinvent the shopping experience, we zeroed in on an aspect that shoppers universally do not enjoy: standing in line to pay. While others were focused on self-checkout to shorten lines, we asked ourselves why not get rid of the checkout process entirely? Leveraging artificial intelligence (AI), including computer vision, machine learning, and generative AI, as well as sensor fusion, we launched Just Walk Out technology in 2018. Just Wa...

SongPop for Alexa Now Available on Alexa-Enabled Devices

Gameloft Subsidiary FreshPlanet Brings Hit Music Trivia Game to Alexa in Time for Tenth Anniversary of Franchise PARIS, FRANCE – August 30, 2022 - Gameloft, leader in the creation and publishing of games, and FreshPlanet, makers of the multi-awarded SongPop franchise are thrilled to announce that SongPop for Alexa, the latest in the popular award-winning mobile music trivia franchise, is now available on Alexa-enabled devices in the United States, Canada and the United Kingdom. This is the newes...

The Oregon Trail Update Brings HealthKit and Apple Watch App for Players to Walk the Trail in Their Daily Routines

Both The Oregon Trail Apple Arcade Game and The Oregon Trail StepTracker Apple Watch App Allow Players to Walk, Run, or Push the Length of the Oregon Trail PARIS, FRANCE – July 8, 2022 – Gameloft, a leader in the creation and publishing of games, and HarperCollins Productions, are thrilled to announce an exciting new update to the smash hit, 2021 #1 most-downloaded Apple Arcade game, The Oregon Trail, integrating Apple’s Health App and launching The Oregon Trail: StepTracker Apple Watch app. Tie...

Disney Speedstorm Races onto PC Closed Beta Today on Epic Games Store and Steam

Closed Beta for Upcoming Disney and Pixar Cross-Platform Battle Racer Now Available; Hercules and Megara from Disney’s Hercules Unveiled as Playable Racers PARIS, FRANCE – June 8, 2022 - Gameloft, a leader in the development and publishing of games, is thrilled to announce that, starting today, players worldwide can enter the PC Closed Beta for Disney Speedstorm, an upcoming free-to-play arcade racing experience. Available only on Epic Games Store and Steam, this limited time Closed Beta offers...

Passionate Creatures, The Latest Interactive Series from The Other Guys is Now Available on Google Play and App Store

Passionate Creatures Brings, Romance, Intrigue, and Vampire Suspense to Episodic Gaming on Mobile Devices PARIS, FRANCE – May 25, 2022 - Gameloft, a leader in the development and publishing of games, is thrilled to announce the Google Play and iOS launch of the first 45 of episodes of Passionate Creatures, the latest episodic interactive story from The Other Guys. This newest title from the famed developers behind the highly engaging interactive series app Linda Brown and the interactive narrati...

Live Magically Alongside Disney and Pixar Friends in Disney Dreamlight Valley, a New Life-Simulation Adventure Game on PC, Mac and Consoles

Gameloft Unveils New Title Full of Story-focused Disney Adventures, Deep Customization, and More Magical Surprises to be Discovered this Summer   PARIS, FRANCE – April 27, 2022 - Gameloft, a leader in the creation and publishing of games, today unveiled Disney Dreamlight Valley, an upcoming free-to-play life-simulation adventure game. Fans are invited to create their personalized avatar and embark on an enchanting journey alongside some of Disney and Pixar’s most beloved characters. Players can...

Gameloft for brands partners with ESL Gaming for the Snapdragon Mobile Open Season 1 Competition

Since April 20, players from North America, Europe, the Middle East & North Africa are competing with Pagani hypercars in Asphalt 9: Legends Paris, April 26th – Gameloft for brands, leader in the creation of gaming & gamified experiences for brands, and ESL Gaming, the world’s leading esports company, are thrilled to announce the launch of an esports competition for Snapdragon Elite Gaming™ & Pagani Automobili in Asphalt 9: Legends, the latest game in the one billion downloaded, multi-award-winn...

Gameloft joins the Playing for the Planet Alliance

Gameloft announced today that it has become the latest studio to join the Playing for the Planet Alliance, a collective effort by the video games industry to reduce its carbon footprint and integrate environmental activations into their games.   In joining the Playing for the Planet Alliance – facilitated by the UN Environment Programme (UNEP) – game companies have made commitments ranging from integrating green activations in games, decreasing their plastic usage, planting trees, and reducing...

Gameloft Announces Disney Speedstorm, a High-Octane Disney and Pixar Racing Game Launching 2022

First Disney and Pixar Cross-Platform Battle Racing Game, Coming to PC and Consoles this Year     PARIS, FRANCE – February 9, 2022 - Gameloft, a leader in the development and publishing of games, is thrilled to announce Disney Speedstorm, a new cross-playable arcade racing experience, unveiled during today’s Nintendo Direct. Players race and battle each other on stunning tracks inspired by Disney and Pixar films, mastering each racer’s unique skills to claim victory. Developed by Gameloft Bar...

The Oregon Trail: Music from the Gameloft Game Brings the Soundtrack of the Award Winning Apple Arcade Hit to Streaming and Download Services

Soundtrack Release Coincides with the 50th Anniversary of the Famed The Oregon Trail Franchise and the Latest Update to The Oregon Trail for Apple Arcade   PARIS, FRANCE – December 17th, 2021 – Gameloft, a leader in the creation and publishing of games, and HarperCollins Productions, in partnership with Decca Records US (a division of Verve Label Group), are thrilled to announce the release of The Oregon Trail: Music from the Gameloft Game, the soundtrack for the award-winning smash hit title...

High Scores: Music From Gameloft Games: A New Collection of Music from Gameloft's Most Popular Games Now Available to Stream and Download

Featuring music from the Asphalt Franchise, March of Empires, N.O.V.A., Dungeon Hunter, Modern Combat, Dragon Mania Legends, Sniper Fury, Gangstar, and more.PARIS, FRANCE – November 22, 2021 – Gameloft, a leader in the creation and publishing of games, in partnership with Decca Records US (a division of Verve Label Group) are thrilled to announce the release of the new compilation album High Scores: Music From Gameloft Games, out now on digital music platforms. High Scores: Music From Gameloft G...

LEGO Star Wars: Castaways Now Available Exclusively on Apple Arcade

Explore a New Tropical Destination, Design a Custom Minifigure, Rediscover Key Moments in a New Multiplayer LEGO Star WarsTM AdventurePARIS, FRANCE – Nov. 19, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce that LEGO® Star Wars™: Castaways is now available exclusively for Apple Arcade. LEGO Star Wars: Castaways is the latest game to launch on Apple’s popular game subscription service that offers unlimited access to a growing collection of over 200 games...

Sniper Champions Now Available on the App Store and Google Play Worldwide

Take Part in a Sports-Focused, Competitive Precision Target Shooting Game from the Creators of Sniper Fury Paris, France, November 17, 2021 - Gameloft, leader in the creation and publishing of games, is thrilled to announce that Sniper Champions is now available worldwide on the App Store and Google Play. Sniper Champions is a sporty, competitive, target-shooting take on precision marksmanship, where players compete against the game AI and in asynchronous and real-time multiplayer to rise the ra...

Heroes of the Dark™ Available Now on the App Store, Google Play, and Microsoft Store

Heroes of the Dark Brings Humans, Vampires, and Werewolves Together in a Dark Fantasy Strategy RPG to Save the World of Tenebris PARIS, FRANCE – October 28, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce that Heroes of the Dark, a trailblazing online strategy RPG that combines AAA production values, deep and rewarding hero collecting and a persistent world, is now available worldwide on the App Store, Google Play, and Microsoft Store, just in time for...

LEGO® Technic™ McLaren Senna GTR Races to Asphalt 9: Legends

Start your engines: line up to race the LEGO® Technic™ McLaren Senna GTR in Asphalt 9: Legends Grand Prix Paris, Woking, Billund , October 18, 2021 - The LEGO® Technic™ McLaren Senna GTR has accelerated its way onto a new racetrack – this time, the tarmac of Asphalt 9: Legends, the latest game in the Asphalt racing series, a franchise which recently crossed the 1 billion download mark. From today until October 30, racing fans will be able to vie for pole position and win prizes in the LEGO® Tech...

War Planet Online Brings Terminator 2: Judgment Day Crossover Content to Mobile Real-Time Strategy MMO

Terminator Content Includes Introduction of Sarah Connor, Terminator PvE Renegade Season, Judgment Day Chain Event, Terminator-Themed Equipment, and More PARIS, FRANCE – October 19, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce that available today in War Planet Online is a special crossover event with characters and items from Terminator 2: Judgment Day, to celebrate the 30th Anniversary of the iconic film. Gameloft has signed a deal with STUDIOCANAL...

Discover a New World in LEGO® Star Wars™: Castaways, Launching Exclusively on Apple Arcade on November 19

A New Multiplayer LEGO Star Wars Adventure Awaits PlayersPARIS, FRANCE – October 19, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce LEGO® Star Wars™: Castaways, exclusively for Apple Arcade. On November 19, players can embark on a new adventure in the LEGO Star Wars galaxy. The game will launch on Apple’s popular game subscription service that offers unlimited access to a growing collection of over 200 games, all without ads or in-app purchases.A new t...

Heroes of the Dark ™ Announced for iPhone 13 Lineup, New iPad and iPad mini; Launching in Time for Halloween

Showcased at Apple’s Keynote, Heroes of the Dark is a Bold Strategy RPG Coming to the App Store and More PARIS, FRANCE – September 14, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce that Heroes of the Dark, a trailblazing online strategy RPG that combines AAA production values, deep and rewarding hero collecting, and a persistent world, is coming this October to iOS and other mobile platforms. Showcased at Apple’s keynote, optimized to leverage the inc...

Asphalt 9: Legends Launches on New Platforms: Now Available on Xbox Series X|S and Xbox One

Download Today the Racing Hit to Unlock Exclusive Xbox-Themed In-Game Decals, Experience Cross-Save and Cross-Play with Windows PC, and for Xbox Series X, 4K and 120 FPS PARIS, FRANCE – September 1, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce that Asphalt 9: Legends, the latest game in the one billion downloaded multi-award winning arcade racing franchise, is now available on Xbox Series X|S and Xbox One, further securing Gameloft’s initiative to la...

Gameloft collected $300,000 for Ocean Conservancy with Disney Magic Kingdoms

From June 3rd to June 18th, players were able to purchase a new ‘Destiny the Whale Shark’ bundle, and proceeds has been donated by Gameloft to Ocean Conservancy to support oceanic conservation Paris, France, 24 August, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce that players raised more than $284,000 to donate to the Ocean Conservancy, with Gameloft parent company Vivendi SE, joining the collect with an extra donation to round the figure up to $300,...

Asphalt 8: Airborne Celebrates its Eighth Year Anniversary with Special Anniversary Event, Fashionable New Features, Customizable Racing Avatars, and New UI

Players Race Through New Festival Challenges to Unlock Limited-Edition Anniversary Bugatti Bolide PARIS, FRANCE – September 9, 2021 - Gameloft, a leader in the creation and publishing of games, is thrilled to announce that Asphalt 8: Airborne, one of the most popular titles in the one billion downloaded multi-award winning arcade racing franchise, today begins a celebration of its Eighth Anniversary, with an eight day special event, the introduction of Racer Avatars, and a brand new user interfa...

Gameloft for brands brings the LEGO® Minions play universe to Minion Rush in new crossover event

Paris, August 6th, 2021 – Gameloft for brands and the LEGO Group, in collaboration with Universal Games and Digital Platforms, today announced a new crossover event in Minion Rush, the mobile game inspired by Illumination's beloved mischievous characters from the world’s most successful animated film franchise. From today until August 24, 2021, players can race Minions Bob, Stuart, and Kevin through LEGO® brick-themed levels with a brand-new story, unlocking in-game LEGO collectibles, prizes, an...

Gameloft for brands and ESL Gaming partner to level up mobile eSports native sponsoring solutions for brands

Paris, France, August 2nd, 2021 – Gameloft for brands, a leader in the creation of gaming and gamified experiences for brands, and ESL Gaming, the world’s largest eSports company, are thrilled to announce the Fall 2021 Season of the ESL Mobile Open featuring Asphalt 9: Legends, the latest game in the Asphalt racing franchise, which recently crossed the 1 billion download mark across the series. Since July 28, players can register for the Fall 2021 Season of the ESL Mobile Open and race their way...
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